Opening cash after pre-launch costs (£4.3K): £95.7K
| Q1 | Q2 | Q3 | Q4 | |
|---|---|---|---|---|
| Costs | £27.5K | £32.3K | £32.7K | £33.2K |
| Revenue | £1.1K | £8.1K | £18.4K | £32.2K |
| Cash at quarter-end | £69.3K | £45.1K | £30.9K | £29.8K |
| Q1 | Q2 | Q3 | Q4 | |
|---|---|---|---|---|
| Costs | £29.2K | £38.6K | £40.7K | £42.8K |
| Revenue | £6.2K | £46.3K | £107.0K | £203.2K |
| Cash at quarter-end | £72.6K | £80.3K | £146.6K | £307.0K |
Opening cash after pre-launch costs (£4.3K): £95.7K
| Q1 | Q2 | Q3 | Q4 | |
|---|---|---|---|---|
| Costs | £27.5K | £32.3K | £32.7K | £33.2K |
| Revenue | £1.1K | £8.1K | £18.4K | £32.2K |
| Cash at quarter-end | £69.3K | £45.1K | £30.9K | £29.8K |
| Q1 | Q2 | Q3 | Q4 | |
|---|---|---|---|---|
| Costs | £29.2K | £38.6K | £40.7K | £42.8K |
| Revenue | £6.2K | £46.3K | £107.0K | £203.2K |
| Cash at quarter-end | £72.6K | £80.3K | £146.6K | £307.0K |
| Conservative | Optimistic | |
|---|---|---|
| New brands / month at steady state | 6 | 12 |
| Average campaign budget | AED 5,000 | AED 15,000 |
| Brands running a campaign / month | 35% | 65% |
| Brands on consultant add-on | 15% | 30% |
| Creators by Dec-27 | 15,000 | 20,000 |
| Monthly revenue uplift | +10% | None |
1,000 creators at launch (Jan-27), growing steadily to Dec-27 · Brand commission 10% flat from launch · Creator commission 5% · Consultant add-on US$1,000/month
Two Dubai salespeople from Feb-27 with a 25/50/75/100% ramp (Feb–May) · Support and consulting team based in Pakistan; one support hire per 5,000 creators (two to start)
Brand, creator and admin experiences